On-Page Optimization

After my hotel reputation management post yesterday, I received a lot of emails about the subject, and how a hotelier goes about finding an Internet marketing firm for their hotel. I couldn't answer some of those emails too directly, as there would be a conflict of interest, but I thought I would create a decent post to help you out.

While browsing over the latest Website Magazine, I happen upon an article titled "Landing Pages: SEO vs. SEM." I first think to myself, "gee, isn't the argument over by now?" It's really common knowledge that SEO and PPC need to work together to be of greatest benefit.

As many blogs and sources I read, you would think that I share them a little more on my blog. Not too sure why I don't, but I think I'm going to try. Especially the newer ones that are popping up and producing some really great stuff. Today, I want to shine a little light on a very important (if not tied for the most important) aspect of SEO, and an awesome blog dedicated to the subject.

Today, I wanted to do another beginner post, but didn't want to wait until I reached this portion of the beginner's SEO book. I want to talk about header tags.

If you aren't sure what header tags are, these are tags in HTML used to create...well...headers. They have a range in size, and can be used for header and sub-headers. Header tags are signified by the <hx> syntax, 'x' being a number from 1 - 6. Example as follows:

This is strange, but I'm getting the same question a lot over the last few days. "I don't want to make too many changes to my site for . what's the most important factor? We can just do that for now."